Web/Mobile App Monetisation & Revenue Generation Strategies

All business survives on net profit.

In accounting terms, here is how you calculate Net Profit. i.e. (Total Business Revenue) – (Total Business Expenditure) = Net Profit

In the business world, there are two types of industries Service and Product.

So if you are in the service industry, you survive on a paycheck by paycheck or hourly charges to the client. You have to work every hour of every day to make ends meet.

But if you are a product company, you create a product based on your market and user research. You find consumer problems/requirements/gaps in the market and then try to solve them by creating your product in that category. So building a product is based on solving problems that your users are having.

In my case, I was a designer by profession. I graduated with a BFA (Bachelor of Applied Arts) in Advertising. After my first two jobs, I tried freelancing in the web, UX, print, branding and animation film industries. I was the lone proprietor of my business. I was doing everything talking to clients, executing a project, delivering it and then waiting for the final payment to be released. It was too much for me at that time.

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Everyday designer’s question to pay Adobe Creative Cloud (CC) Tax or pay for individual third party design apps

Today I used Adobe XD for whole day. Felt it’s really competitive to Sketch app on Mac.

I really avoided using Adobe XD all this years because of Adobe Subscription TAX which normally cost me INR 5,000/- here in India. But loved Sketch App’s payment model which is almost INR 5,000/ for year then you can renew subscription or use it without update as long as you want.

But loved Adobe XD compatibility and integration with Adobe Illustrator and Adobe Photoshop, it is real smooth and well done. Adobe XD’s prototype tool is smooth.

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