
I am using the Anuroop Wiwaha Matrimony Website for the last four-five years. I have used their mobile Apple iPhone app and website extensively for my bride search all along. There are a few points that I discovered that Anuroop Wiwaha Portal / Company improve upon to help the community get the right matrimony match for their search.
Observations:
Few Points that they can improve on.
Mobile App & Website Portal:
- Every event they always talk about having 20,000 Profiles / Accounts of bride and groom registered on their portal. An average Anuroop Wiwaha account cost is INR 5,000/-.
- User (Bride or Groom) can’t register with a free account as they don’t support free accounts as the user has to pay an account fee upfront before registering to the portal. So it kind of gives assurance that user is at least serious about their search and even user has to submit identity proof within 7 days of registration. So in a way, it eliminates the possibility of fake accounts or frauds.
- Even with this money of 20,000 Accounts * 5,000 Fee, Bride or Groom Search is cumbersome and hectic. The mobile app is not full fledge as compared to a web portal. They are using non-native software technologies for the Apple iPhone app that app takes minutes to load or sometimes fails to load content and data.